How many people are actually reading your site?
Writing for the web requires a different mindset than writing in other formats. Your copy needs to be short, concise, and clean. You will get higher read-through rates and longer page view times when your copy is shorter.
Some of the topics covered in our guide include:
- Understanding your audience
- What to start with
- The new art of chunking
- How to build SEO into your copy
- How to write engaging headlines
